By Writankar Mukherjee | ET Bureau
Oct 01, 2022
The country's largest and most profitable retailer is in the process of converting nearly 90 Brand Factory stores into Fashion Factory outlets that will offer discounts on both leading and its in-house fashion brands throughout the year.
Reliance Retail is going to rebrand the stores located in the premises of Future Group's discounted fashion format Brand Factory into a new brand Fashion Factory, marking its entry into the discounted fashion segment and completing the relaunch of the large store premises it had taken over from the debt-ridden Future Group earlier this year.
The country's largest and most profitable retailer is in the process of converting nearly 90 Brand Factory stores into Fashion Factory outlets that…
Read more at:
https://economictimes.indiatimes.com/industry/services/retail/reliance-retail-to-rebrand-brand-factory-stores-as-fashion- factory/articleshow/94571734.cms?utm_source=contentofinterest&utm_medium=text&utm_campaign=cppst (Source: economictimes.indiatimes.com)